Todd McLoughlin

Todd McLoughlin

Head of Analytics

After over 20 years working at BASES, Nielsen and Ipsos, Todd is now bringing his deep experience in quant research and data analytics to clients with StarMaker, happen’s social listening and digital immersion tool.

“It’s exciting to help our clients tap into the rich insights you can get from big data and social listening. In the past, you needed a one piece of research to see what was happening with a brand or product, and then another piece of research to explain why it was happening. Now we can do both at once…it’s a brave new world!”