Location: London, Speciality: Consumer Research

Kate Parry

Client Director

An experienced brand strategist and creative thinker with strong commercial acumen.


  • BA Hons English Literature, University of Durham

Previous incarnations:

  • Founder and Managing Director, The Leading Edge London
  • Head of Branding and Innovation, The Leading Edge Sydney
  • Associate Director, New Solutions Strategic Marketing Consultancy
  • Marketing Manager, Allied Domecq Spirits and Wines
  • Brand Manager, Innovation Manager, Spillers Petfoods

Guiding belief:

  • A positive outlook will always unlock possibilities


  • Working with a team of talented people to solve tricky problems
  • Applying creative thinking to any sort of challenge
  • Acting and performing (from Shakespeare to Calendar Girls)

Proudest of:

  • Long standing relationships with some fantastic businesses and brands
  • Building an insight and strategy business from scratch, extending from the UK to Western and Eastern Europe
  • Developing and championing innovative research and strategy techniques to deliver fresh thinking and richer insight