Location: Amsterdam,London, Speciality: Technology

Costas Papaikonomou

Founding Partner

Costas’s engineering background, combined with his insight & business smarts, create an unerring ability to deliver commercial success.


  • A perfect score MSc, Industrial Design Engineering, University of Delft, the Netherlands

Previous incarnations:

  • Consumer Product Designer
  • Engineering Manager
  • 20+ years in innovation – from strategy to design, to commercialization and manufacturing
  • Clients have included ABF, AB-InBev, Cadbury, Colgate Palmolive, Duracell, HSBC, InterContinental Hotels, Heineken, ITG, Kimberly Clark, Kraft, Lotus Bakeries, Merz, Philips, Reckitt Benckiser, Sanofi, Shell and Sara Lee

Guiding belief:

  • There is always a pragmatic solution, whatever the technical, financial or market limitations are. Creative thinking & smart executions can leapfrog any challenge


  • Being opinionated about creativity. Creating proprietary techniques like SWEAT, which increase the chance of in-market success as they lower CapEx & risk
  • Time in the sun with wife Patricia and sons Spiro & Dimitris

Proudest of:

  • Fusing the opposite ends of creativity – the analytical TRIZ with intuitive insight – into Happen’s SWEAT framework
  • Pan-European iF, GIO, EEA design and engineering awards