We love Happen. Firstly because they truly live up to their name by making things happen. Going beyond insight and concept development (which they do superbly), Happen understand that to make innovation happen, the wider business and our customers need to truly engage with new ideas. Working with us as partners, Happen are helping to deliver game-changing innovation for us. They also just happen to be great people to work with.

Arun Prabhu, Head of Future Creations @ Arla Foods

The team at Happen has helped us tremendously to get the Vanish growth story to continue over the last years. Their genuine interest in the categories we work in, their way of preparing and running innovation sessions in a tailor-made way, their expertise at finetuning concepts that score top results, are all capabilities that set them apart from other innovation agencies.

Frederic Larmuseau, Global Category Director @ Reckitt Benckiser

The process that Happen introduced Revlon to resulted in multiple deliverables including a number of fresh new consumer insights, a new positioning platform that will help Revlon take uncontested space in the category as well as a 3 year pipeline of innovative product and Marketing ideas. In addition to the ideas that we have actioned immediately, the project delivered consumer interviews, clues and insights that we can continue to mine for years to come. The Revlon Beauty Tools business is poised for future success as a result of the partnership with Happen.

Donna Baird, Vice President Marketing @ Revlon, New York

Happen is a great team of people who are superb at leading business teams through their own unique and refreshing FIRE process. The process unlocked a greater understanding of our customers and enabled us to interact with them on a deeper level. This in-depth insight layered with market and industry trends provided a strong platform for the happen process to generate some truly innovative solutions. The output was immense and we have developed a pipeline of innovation to deliver through to 2020.
The people at Happen made this the most fun, interesting, informative and enjoyable innovation sessions I've ever experienced. This really is a must for any company looking to grow in the 21st century!!

Chris Seaby, Product Developer @ Marks & Spencer

Happen really knows how to make it happen. With so many tired formats crowding the market place with big promises of innovation, Happen delivers a dramatically different approach that is fresh and energetic. Our senior folks were impressed (no small feat), our junior people were invigorated and everyone left the session inspired and ready to put the ideas we developed into action. Innovation is the engine that keeps our organization running and Happen helped show us how to stay on track with that goal.

Franca Miraglia, Director Sponsorship @ Toronto International Film Festival

Being a business in a low margin and capital intensive environment, we needed an approach that would help us to deliver new innovation that could overcome implementation costs. The Sweat approach demonstrated that you can always find new ways of delivering new innovation without the financial burden which is usually associated with it. The collaborative approach where we included the operations teams at the beginning also helped to bring the best thinking at the beginning - this was a pleasant change for the operations guys!

Michael Bolt, Innovation Manager @ GWF Australia

Hand on heart, I can say Happen is the best innovation agency I have ever had the pleasure to work with. Great actionable insights, innovation and ideas. Their unique FIRE process really works; through this process we uncovered invaluable insights into our consumer needs and as a result, developed concepts that truly resonate with our users. More than that, they are brilliant fun to work with – I’m looking forward to finding new opportunities to work with them again!

Sarah Parker, Research Manager @ AskJeeves.com

The team at Happen truly remains on proposition when it comes to making things “happen” but further to this they make it happen exceptionally well. From aiding decision making (market & consumer assessment, pulling out real insights, innovating) to relationship building (challenging our thinking & keeping us on track)… Happen does all the above with personalized attention, genuine involvement and great results.

Not just an exceptional input in decision making but a true partner all around.

Roshni Pandey, Director Consumer Insights Asia Pacific @ InterContinental Hotels Group

Did you know that over 50% of ideas never make it to market successfully? Happen knows. It knows why and it knows how to change the odds. Now we know too. And we have seen the bottom line effect.

Lohan Presencer, CEO @ Ministry of Sound Music Group

The real strength of Happen’s methodology is in uncovering fresh insights which create ideas that really resonate with consumers. We had excellent concepts test results from the session we ran with them – particularly strong on insight and purchase intent. Mark and David have both been excellent - always pushing the extra mile to deliver the results.

Jorge Arias, Global Brand Marketing Manager @ Reckitt Benckiser

The SWEAT process introduces a commercial lens on the traditional ideation process. The ground up approach and the engagement of internal operations partners sets the output up for greater success. The lack of both being too often the stumbling block to commercialisation. [Happen] combine strong disciplined thinking with the flexibility to adapt to the individual business needs - their ownership of the problem and much as the solutions is valued as a client!"

Davina McLeod, Marketing Manager  @ GWF Australia

In a fast changing but conservative and traditional sector, working with Mark and his team at Happen provided a unique opportunity in an open, stimulating and innovative environment to see things differently. I thought I knew some of our clients until Mark took me through a new way to approach the ‘conversation’ in our immersion sessions. I came away from the meetings inspired as to how we can shape our future services to align with the true needs and values of our clients. The process has fundamentally changed my view on how to take forward the future development of our services and relationships with clients. Thanks Mark, to you, your team and associates who provided the inspirational series of sessions that has opened my eyes to an array of new opportunities.

Kim Archer, Chief Executive, Bishop &  Sewell LLP

Happen helped us to get new insights for our business in a fast, flexible and focused way.

Guillermo Elizalde, Global Brand Marketing Director @ Sara Lee

Not often does insight work leave the team with simple/re-applicable ways of working and well-organized/fruitful materials which can be used in the future. Happen’s work does.

Myles Zhong, Marketing Director China @ Reckitt Benckiser

I experienced an inspiring and exciting 360 degree view of how many ideas can be created and developed for immediate and future action.

Helen Reynolds @ Sue Ryder Care